Social Media Marketing
for eCommerce Businesses

Download our 30-day fully customizable eCommerce calendar for instant content!

Tailored specifically to eCommerce brands across every niche, this calendar will give you the headstart you need with a full set of captions, hashtags and pre-designed templates for the entire month!

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Kickstart Your eCommerce Businesses Social Media Marketing

Whatever your eCommerce dreams and whatever your platform of choice (Shopify, WooCommerce, Squarespace & more), social media plays a massive role in attracting shoppers to your store.
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Ready to kick-start your social media marketing as an eCommerce brand? Or maybe you’re looking to get serious about your side hustle and want to generate extra sales.

Social media doesn’t have to be complicated, but it’s also not as simple as setting and forgetting a handful of posts … if you’re going to the effort of posting on Instagram, TikTok, Facebook, LinkedIn or Pinterest – you’ll want to ensure you content has maximum impact( i.e it converts) by strategizing first!

That’s where our award-winning social media suite Plann comes in to help set your strategy and execute on it. From fashion to beauty and beyond, Plann’s content prompts, daily caption starters, handpicked hashtags and easy cross-posting will have you growing your following and skyrocketing your sales in no time.

What’s included:

SOCIAL TEMPLATES

CONTENT INSPO

CAPTION STARTERS

REPURPOSING TIPS

HASHTAG SETS

From our eCommerce Businesses Plann’rs

“Plann saves me a lot of time. As a one-woman show, this is really important to me. I can upload photos, create captions, edit them, create hashtag lists and auto-posting is an absolute dream. The strategy and content prompts are game-changers. You can see the difference in my grid when I started using it earlier this year. The great thing is there are so many different themes to select from, to give you ideas to create some effective content.”
Nadia D. Cross | Founder | @tealnbronze

Nadia is the superwoman behind the plant-based bodycare range, Teal n Bronze. As well as running and marketing the business, Nadia handcrafts all their products from scratch to ensure they remain cruelty-free. So naturally, this busy businesswoman has got to have her efficient social media workflow down pat!

Plann’s top features for
eCommerce businesses

AI CONTENT + CAPTION GENERATOR

Our AI-Magic ensures you’ll never run out of engaging content ideas. With the AI Content Generator, you can effortlessly brainstorm fresh, relevant posts tailored to your industry. Add the AI Caption Generator, and you’ll have perfectly crafted captions that resonate with your audience—all while freeing up more time for you to grow your business.
User interface for tagging products in images showing a living room scene with a wooden table tagged as "Real wood table" and a product selection menu, demonstrating an Instagram scheduler feature | plannthat.com

PRODUCT TAGGING

Tag your products before they go live and easily turn your Instagram feed into a beautiful, shoppable storefront. Product tagging is the perfect way to streamline your scheduling and intentionally sell more products!
A content planning dashboard from Plann, showcasing tools for creating posts, inspiration prompts for sales and holidays, and a "What's Next?" checklist for tasks. Social media icons are displayed at the top, ideal for a social media planner. | plannthat.com

CUSTOMIZABLE THEMES & STRATEGIC PLACEHOLDERS

Build a trust-worthy brand by sharing your story, strategically. As experts, we’ve identified content themes that build brands. Use our presets, or choose to add your own. Add strategic placeholders to help manage content batching and content shoots.What does your brand stand for and how do you want to be perceived? No idea yet? That’s ok! We’re here to help.
A social media analytics dashboard displaying posts, impressions, reach, engagement, and best-performing color palettes, with tabs for overview, activity, media, and profile, featuring graphs and metrics for data visualization. | plannthat.com

PERFORMANCE

What posts are getting results? Evolve your strategy as you uncover what gets you clicks.
Animated GIF of an eCommerce dashboard interface displaying a welcome message, content scheduling tools, and a sidebar with tasks. The interface includes options for creating posts, managing media, and viewing analytics, ideal for a social media scheduler. | plannthat.com

SOCIAL MEDIA HOME

A beautiful overview of your brands day ahead with a to-do list manager and post ideas!

More eCommerce Success Stories

BILLIE & BYRON

How social media has helped Lauren Dunne grow a successful eCommerce brand…

SHAROKINA GOLPASHIN

Wonder what it takes to connect with customers from around the world through social media?

SELF CARED

Learn the secret to changing people’s ideas of self-care on social media with Nathalie Reiter…
Plann FAQ’s
Instagram Planning Suite

Will Plann automatically post to all platforms for me?

Plann supports auto posting for Facebook, LinkedIn, Pinterest and Instagram Grid, Carousel, Reels and Stories posts.

With Plann auto posting, all those moments you’re crazy busy, away on a well deserved holiday, or just need a social media break, we’re here to help. Set-and-forget your social schedule across the world’s leading platforms so your brand is always online.

Choose to auto post (or receive a push notification at your scheduled time) – we’ll make it work for you.

TikTok content:

As TikTok is fairly new, the tools are not yet available for us to auto post on your behalf, and we’ll launch if for you as soon as they’re available!

What makes Plann different?

Plann is more than a scheduling tool. We’ll absolutely help you with content distribution across multiple social media platforms, however, our real secret sauce is helping you with WHAT, WHEN and WHY to post on Social Media.

From guiding you through how to build your own custom post strategy, providing free videos, images, and hashtags, right through to designing a brand calendar for your entire marketing presence, we’re here to help you grow a brand that you’re proud of – one that intentionally gets results.

Plann is a complete social media planning, scheduling, analytics and strategy suite that is visually focused, just like your customers to ensure your absolute success on social media.

Teamed with a beautifully simple drag and drop workspace, you’ll be able to create and manage your own uniquely branded Instagram, Pinterest, Facebook, TikTok and LinkedIn feeds all in one beautifully simple place.

Does Plann help create content and captions for me?

Our goal is to keep you consistent and full of exciting, engaging ideas to keep you and your business on track.

If Social Media content creation has become a chore, here’s how we help:

  • Daily post ideas complete with captions, hashtags and images on your calendar
  • Social Media Holiday Calendar
  • Royalty-free stock images and videos (with 3 of the worlds fastest growing libraries)
  • Done-for-you, pre-written captions sorted into action-led categories for you to customize
  • Canva integration with over 450,000 templates for posts and stories of all sizes
  • Content prompts for over 50 industries that include sales blue-prints
  • Professional image editing tools (where you can upload your logo!)
  • One-click repurposing to multiple social media platforms

Plus, we’re always updating Plann to make sure you’ve got content ready to go, we’ve got you!

Is Plann easy to use?

You’ll have a brand new post scheduled within 3 minutes of signing up and we still think that’s if you drive slowly! Plann was specifically designed by marketing experts to simplify how social media works.

You’ll find you can upload brand new media, or in two clicks you can search through our huge stock image and video libraries or even connect to Canva for over 450,000 FREE social media templates.

Our built-in image-editing tools let you filter, edit and add text overlays within seconds, skip the content creation steps with other software and do it all in one place.

It’s completely up to you whether you’re a one-post-at-a-time type or prefer to batch a month (or three!) in one go.

Can Plann teach me what to post next?

Absolutely!

At Plann, we’ve identified top marketing themes that brands talk about online that get the best traction and engagement, and then we’re here to prompt you through how to create your own strategy to tell your own unique story.

One of our most popular features, map your strategy across your social platforms, or add strategic placeholders, then import your own media straight over the top so you’re always on track with what to post (perfect for planning your next content shoot too).

We’ll even label your content for you with their strategy themes so you don’t forget their original purpose. You’ll be talking social media strategy with the experts in no-time.

Can I use Plann for free?

Try all of Plann’s unlocked features completely free for 7 days and then only pay if you love it!

(You can always stay on our free plan if you’re not ready to use all the upgraded features afterwards).

Have a team, or manage multiple social media accounts?

Easy! Add them to your 7 day free trial too so you can see how much easier it is to work together. We want your whole team to see the magic we can make.

Get started now for free!
Schedule your next post with Plann
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