Wondering how to upload YouTube Shorts and make the most of unique opportunities to build your audience and grow your channel? You’ve come to the right place!
Accessible to a YouTube monthly active user base of 1.5 billion, YouTube Shorts offer incredible scope for creators to reach and engage viewers, even more than regular YouTube video content. The feature allows you to create fast-paced short videos that hook attention and capture interest. This could even be the first step toward viral short-form video content.
If you’re feeling nervous about the prospect of learning to navigate yet another social media platform, don’t panic. Uploading YouTube Shorts is easy when you know what you’re doing and you’re not on your own. This is your Plann guide to everything you need to know about how to upload a YouTube Shorts video.
What Are YouTube Shorts?
YouTube Shorts are short videos displayed in a vertical format, just like TikTok videos or Instagram Reels. This makes this pre recorded video content fast, snappy and purpose-built for viewing on a mobile phone.
Benefits of Uploading Shorts
Since launching in 2020, YouTube Shorts have become increasingly popular, responding to a growing trend toward short-form content. Research reveals that short videos are up to 2.5 times more engaging than their long-form counterparts. YouTube Shorts could be the future of YouTube viewing!
YouTube Shorts videos are available to watch under their own tab on the YouTube app. Curating based on YouTube’s algorithm rather than a subscription list, they can offer additional reach and excellent discoverability among new audiences.
But that’s not all. Your Shorts are a part of your YouTube channel, appearing alongside your longer YouTube videos. This means you can combine long-form and short-form video strategies to build your audience and accumulate a shared following for all your content.
Further Reading: Discover 10 YouTube Shorts ideas to boost your reach.
YouTube Shorts Requirements
If you’re considering producing your own Shorts, there are a few things you should be aware of. In order to upload YouTube Shorts, you’ll need to align your content with the platform’s standard requirements.
These are the requirements you need to follow to create YouTube Shorts:
• Shorts need to be filmed vertically with a 9:16 aspect ratio.
• YouTube Shorts can be up to 60 seconds in length, whether this is a single continuous video or a combination of several 15-second clips.
These upload rules are true regardless of whether you upload a Short as a pre-made video file or use the record button to capture content in real time. They also apply to both PC and mobile uploads.
How to Upload YouTube Shorts
Learning how to upload YouTube Shorts is critical if you want to make the algorithm work for you. We’ve covered the basics below for both desktop and mobile users.
Upload YouTube Shorts Via Desktop
Need to upload Short videos using a desktop computer? Follow this simple step-by-step process!
Step 1: Open the YouTube website on your device and navigate to the ‘YouTube Studio,’ where you’ll be able to see your channel dashboard.
Step 2: Select the ‘Create’ button in the top right corner of your screen, followed by ‘Upload Videos’ from the dropdown menu.
Step 3: ‘Select Files’ or click and drag to upload your chosen video clip, making sure that all video elements align with YouTube Shorts requirements.
Step 4: Input relevant details, including a video title and description, as well as a custom thumbnail.
Hint: Include #Shorts in the title or description to help the YouTube algorithm categorize your content.
Step 5: Finalize any alterations using the ‘Edit Draft’ option before moving on to ‘Schedule’ or ‘Publish’ your video.
Upload YouTube Shorts Via Mobile
Using the YouTube app on a mobile device? Follow this uploading process to create a Short quickly and easily.
Step 1: Open the YouTube app on your mobile device, and select the ‘+’ icon at the bottom center of your screen.
Step 2: Choose ‘Video’ from the menu at the bottom of your screen, and select a video file from your device’s camera roll.
Hint: This will prompt the trim editor, where you can click and drag to adjust the video’s start and finish times.
Step 3: Select the ‘Next’ button to progress to the video editing screen. Here, use the toolbar at the bottom of the screen to apply sound, text, voiceover, and filters.
Hint: If you choose to add music, take note that audio tracks from the YouTube catalog are limited to 15 seconds for copyright reasons.
Step 4: When you’re happy with your video, progress to the ‘Next’ screen, and add video details, including a title, description, thumbnail, and privacy/audience statuses.
Step 5: Finally, when all details are finalized, tap ‘Upload’ to publish your YouTube Short.
Hashtag #Shorts
Learning to create YouTube Shorts is simple, even for a novice YouTube user. But what do you keep hearing about #Shorts?
While using the #Shorts hashtag isn’t essential, it is a good idea. When you create a Short, add the hashtag to your video’s title or description.
This will help the YouTube system recognize your video for what it is and show it to the right people under the Shorts tab.
Scheduling Shorts With Plann
Thanks to Plann’s newest feature, scheduling YouTube Shorts is now easier than ever!
Using the intuitive Plann system, you can avoid the stress and time demands of manual uploading. Instead, you can automatically upload pre-recorded YouTube Shorts with just the click of a button.
Follow these steps to get started!
[add when ready]
The Benefits of Scheduling Ahead
Why schedule ahead?
Scheduling video content can help you streamline your social media management strategy! You can easily repurpose content from other short-form video platforms and make the most of every video you create for maximum conversions.
For example, if you’re already creating TikTok or Reels content, you can also repurpose and cross-post these short-form vertical videos to YouTube Shorts.
Further Reading: Discover your guide to cross posting and repurposing for YouTube Shorts.
When you schedule your videos, you can set aside time when it’s available and forget last-minute stressing when it’s time to go live. This allows you to enjoy the benefits of building a YouTube Shorts presence without leaving content creation up to chance.
Take this example: instead of posting Shorts manually twice a week, you can sit down for 30 minutes once a month to schedule four weeks of Shorts content at once. By batching your time, you’re able to work more efficiently and get back to doing what you do best sooner!
In a world where short video content offers a better return on investment than any other social media marketing strategy, a good scheduling approach is the key to staying on track and capitalizing on every opportunity to succeed.
Get Started Now
Looking for an all-in-one content creation suite that simplifies managing your social media channels? Inside Plann, you’ll discover everything you need to effortlessly map out your strategy, repurpose your content, and take your content to new heights across multiple platforms.
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