Creating Buyer Personas To Boost Your Marketing

Buyer personas (also known as marketing personas) are models you create of your ideal customer. The buyer persona you create will help you identify who your buyer is, as well as what she wants, why she wants what she wants, and the lengths she’ll go to get it. If you have a clear idea of how your customer thinks, you’ll better understand what drives her buying decisions.

How To Add The New Emoji Slider To Instagram Stories

Instagram stories are such a great way to engage your followers and let loose of your creative self. Instagram just launched this new nifty feature which we can not get enough of! Do you have a question and are bored of traditional polls?
Say HELLO to the Emoji slider!

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How Instagram Fits Into Your PR Strategy

It’s 2018. Cars can drive themselves, flares have made a comeback, and Instagram has fast become one of the most-used social media channels in the world. More than 800 million…

How To Easily Create & Add Highlight Covers (Without Sharing Them to Your Instagram Story)

  If you ask us, highlight covers are more than just a highlights reel — they’re seriously underrated part of your Instagram feed. Not only do they elevate the aesthetic…

How To Get A Transparent Overlay In Instagram Stories

Have you seen the mysterious transparent overlays on people’s Instagram stories? There are so many cool ways to use this feature. It’s such a fun way to make Instagram stories stand out and engage your following. Let us show you how.

A graph with an upward trend showing social media notifications, including a new follower and a like, represented by red icons, highlighting the effectiveness of a social media scheduler | plannthat.com
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How To Add Neon Emojis To Your Instagram Story

Wondering how to add neon emojis to your Instagram stories? You’re about to find out. Discover how to use that pretty flowing font that we all love to create glowing neon emojis and take your Instagram Stories to a whole new level of awesomeness!

Creating A Consistent Brand Across All Social Media Channels

Consistency isn’t just important for our personal goals, it makes a big difference in the outcome of our efforts in business too. Luckily one of our amazing Instagram-friends happens to be an absolute dynamo when it comes to consistency. Specifically; she knows the secrets to keeping a consistent brand across all social media channels.

Instagram Updates You Need To Keep An Eye On

Blimey! Instagram sure loves change. At the Facebook F8 conference on May 1st, there were six really important Instagram updates announced that we think you are going to want to know about. Spoiler alert: all of these updates are overwhelmingly positive and look like they will help in improving the enjoyment of Instagram for everyone.

21 Surprising Instagram Marketing Statistics You Should Know

Instagram has quickly become an important cog in the wheel of social media marketing. If you’re able to get high engagement out of your followers, Instagram can drive business and generate income, regardless of the size of your company. Yes, stunning visual content is a natural key to success with Instagram, but to truly lure your target audience you’ll also need a strategy that will help you to grow your followers. Using the following statistics to your advantage will have you looking like a pro in no time.

How To Add Invisible Hashtags To Your Instagram Story

Do you want more people to see your stories, Instagram profile and all the hard work you put in? OH YASS you do, that is the whole point, right? Then…

How To Get A Coachella-Worthy Instagram Grid

If there is one place on earth where Instagram influencers reign supreme, it is *definitely* at the hottest annual music and arts festival, Coachella. Luckily, one of our amazing Plann’ers, was able to give us the inside scoop on exactly how she mastered the art of creating a Coachella-worthy Instagram grid.