Marketing Terms

FYP (For You Page)

FYP meaning stands for “For You Page.” It’s a personalized feed of content tailored to your interests on platforms like TikTok.

What does FYP mean? FYP meaning stands for “For You Page.” It’s a personalized feed of content tailored to your interests on platforms like TikTok. FYP is the main page where trending and relevant videos appear based on your activity. The meaning of FYP revolves around delivering content that aligns with your preferences. It enhances your viewing experience..

How is the FYP used on TikTok?

The For You Page (FYP) on TikTok is the main feed where users discover new content. TikTok’s algorithm curates videos on the FYP based on users’ interactions, such as likes, shares, comments, and watch time. When a user opens TikTok, the FYP is the first page they see, filled with videos tailored to their interests.

Creators often use the hashtag #FYP to increase the likelihood of their videos appearing on other users’ FYPs, thereby gaining more visibility and engagement. For example, if you like and interact with cooking videos, your FYP will show more cooking content.