Marketing TermsSocial Media Glossary
& Definitions
Need to understand all the most popular social media terms? We’ve got you covered! Check out our glossary below & stay in the know on all things social.
GET STARTED FOR FREEA blog is like a digital journal or diary where individuals or businesses share their thoughts, experiences, or expertise on various topics.
Brat refers to someone confidently rebellious, unapologetically bold, and playfully defiant. It’s a compliment recognizing individuality.
BRB stands for ‘Be Right Back’ ” It’s a quick way to let others know that they’ll step away momentarily but will return shortly.
BTS stands for “Behind The Scenes,” commonly used to describe the behind-the-scenes look at the making of a project.
BTW means “By The Way.” It’s commonly used in online conversations and text messages to introduce additional information or a related topic.
The amount of money you pay each time someone clicks on your ad on a social media platform.
CPM stands for Cost Per Mille. It is a metric used in marketing to denote the cost of 1,000 advertisement impressions on a webpage.
Cringe usually refers to content that makes us feel awkward, embarrassed, or experience secondhand embarrassment.
A clear and concise instruction telling people what to do next after seeing your social media post
CTR stands for ‘Click-Through Rate’ a metric that measures the percentage of people who click on a link out of the total number of people who view it.
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